BBI Launches Third Restaurant Concept

Tulsa-based Beautiful Brands International, the parent company of Camille’s Sidewalk Café and Coney Beach restaurants, has launched its third restaurant concept, FreshBerry.
The anchor of the FreshBerry menu will feature, all-natural yogurt developed by Beautiful Brands International President and CEO David Rutkauskas and Camille Rutkauskas. The menu will include fruit smoothies, fresh toppings for the frozen yogurt, additives for the Smoothie Bar, frozen pies featuring the frozen yogurt, and yogurt by the pint or quart.
Tulsa’s first FreshBerry will open at 111th Street and Memorial Drive this summer.
BBI’s first concept, Camille’s Sidewalk Café, has experienced success with double-digit sales growth, penetration into the global marketplace, and projected sales of more than $100 million by 2008. For the past five years, Entrepreneur Magazine has recognized Camille’s as one of the top 500 franchises in the world. In addition, Fast Casual Magazine has assigned Camille’s Sidewalk Café a top ranking in their 2005 and 2006 “Movers and Shakers” Special Report.
Coney Beach, BBI’s second concept, is a retro, beach-inspired, fast-casual, gourmet hot dog and burger restaurant. The first Coney Beach is slated to open in Tulsa in June 2007. Coney Beach has sold 14 franchises to date.
The newest concept, FreshBerry, will feature natural yogurt and fruit smoothies.
BBI intends to market FreshBerry in multiple parts because of the wide acceptance of yogurt as a healthy meal and snack alternative.

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