Tulsa Business Journal: Tell us a little bit about your business. When did/will you start it? Why? What is the overall mission of your business?
Reading Remedy LLC: Reading Remedy LLC, founded by Michael and Delight Anderson, is an Oklahoma-based company that offers unique educational services in the subject of reading for Pre-K through 6th grade students.
The company has been in operation for over a year and is working toward becoming a franchise. Reading Remedy provides individualized, comprehensive reading instruction using proven teaching strategies and techniques.
TBJ: What is your background? What made you interested in starting this particular business?
RR: Michael provides business management and administration skills. He is developing, planning and implementing the essential business duties that are required to manage Reading Remedy as a whole.
Delight’s responsibilities include operations and training. She has a B.S. in Elementary Education from Oral Roberts University, graduating summa cum laude. She then went on to teach for six years. It was this opportunity that provided Delight with the experience and tools to create a results-driven reading system.
TBJ: What triggered your idea for your business concept?
RR: Michael and Delight decided to create Reading Remedy out of a need that was realized from Delight’s personal classroom teaching experiences. Delight observed first hand, approximately 25 percent of children in every classroom struggle to read at grade level.
We also observed a large number of children who hoped to gain a competitive edge. As a result, a deep passion was born to create a comprehensive one-on-one reading program.
TBJ: Have you started a business before?
RR: Yes. We founded Big Bear Treats LLC, a specialty food snack shack catering to Bass Pro Shops Broken Arrow. Michael also has an Internet business called Milkel.com. It’s a search engine and online shopping mall that supports non-profit organizations.
TBJ: What was/is your goal when you started your business? How has it changed (if it has)?
RR: Reading Remedy’s primary objective is to implement our individualized reading strategies in a warm, fun, and nurturing environment. We work with students who may be behind or who want to get ahead. In most cases, a child can improve an entire grade level in 24 to 32 hours or what would be the equivalent to three to five school days.
TBJ: How are you funding your business?
RR: We are privately funded.
TBJ: Have revenues been what you expected and/or hoped?
TBJ: Where would you like to take your business in the next year?
RR: We want consistent growth in helping as many children as possible.
TBJ: In the next five years?
RR: We plan to establish a franchise.
TBJ: What do you hope to gain from participating in the Spirit Award?
RR: Of course when we heard of the $30,000 grand prize, it motivated us to leap into action. Aside from the cash opportunity, we hope to gain wisdom and guidance. With or without the cash prize the experience alone will give us the tools to succeed.
TBJ: How important has the Spirit Award been in encouraging you to try to start a business?
RR: The Spirit Award has encouraged us and challenged us to chase after our dreams.